It feels outdated
The design no longer creates the confidence your organisation deserves.
Website redesign · United Kingdom
Keep what works.
Improve what does not.
A considered redesign that makes your website clearer, faster and easier to use—without throwing away valuable content or search visibility.
01 — When to redesign
When the website no longer reflects the business.
It is difficult to use
Visitors struggle to understand the offer, navigate pages or enquire on mobile.
It has become fragmented
Years of additions have weakened the structure, consistency and main message.
02 — The initial review
Understand before changing.
A redesign begins with the current website—not a blank canvas. We identify what deserves to stay, what needs improvement and where unnecessary risk can be avoided.
What remains useful?
Strong pages, valuable information and existing search content are identified before restructuring.
Where do visitors struggle?
Navigation, mobile layout, calls to action and enquiry journeys are reviewed.
What is slowing it down?
Performance, accessibility, broken links, forms and technical structure are checked.
What must be protected?
Important URLs, metadata and redirects are planned to reduce avoidable disruption.
03 — Included
A careful route to a stronger website.
The redesign addresses the message, structure, visual system and implementation together rather than applying a new coat of paint to old problems.
Current-site review
Useful content, friction points and technical risks identified before work begins.
Revised structure
Clearer pages, navigation and customer journeys based on current needs.
Modern responsive design
A more credible visual system designed for desktop, tablet and mobile.
Search transition planning
Important page addresses, metadata and redirects considered during launch.
Testing and launch
Forms, links, responsive layouts and essential tracking checked before publication.
Protect what matters
A redesign should not create avoidable problems.
Content
Good writing and useful information can be retained and improved.
URLs
Important addresses are preserved or redirected deliberately.
Identity
Recognisable brand elements can evolve without losing familiarity.
Enquiries
Existing forms are replaced only after the new route is ready and tested.
04 — Typical scope
Proportionate to the website.
Redesign pricing depends on what can be reused, the number of pages and the technical work required. Every project receives a fixed proposal.
For a small website that needs clearer presentation and a stronger mobile experience.
- Up to four core pages
- Content and structure review
- Responsive redesign
- Two refinement rounds
For a growing business that needs better positioning, content and enquiry journeys.
- Up to seven core pages
- Customer journey planning
- Search transition support
- Three refinement rounds
For deeper websites serving several audiences or requiring advanced functionality.
- Detailed information architecture
- Multiple content pathways
- Advanced forms or integrations
- Custom launch plan
05 — Redesign process
Improve deliberately, then launch carefully.
- 01Review
Current content, experience and risks.
- 02Restructure
Messages, pages and visitor routes.
- 03Redesign
Visual system and responsive build.
- 04Transition
Testing, redirects and launch.
Common questions
Before redesigning.
Will my website be unavailable during the redesign?
The current website can normally remain live while the replacement is prepared. The transition is planned so downtime is kept to a practical minimum.
Will redesigning affect Google rankings?
Any major website change carries some risk. Important URLs, content and metadata are reviewed, and redirects are planned where addresses must change. Rankings cannot be guaranteed.
Do we have to replace every page?
No. Useful content and working functionality should be retained when doing so supports the new structure and project goals.
Can you redesign only part of the website?
Sometimes. The initial review will identify whether a focused improvement is sensible or whether underlying structure makes a broader redesign more cost-effective.
Start with a review
Ready for a website that represents the business properly?
Send the current website address and describe what is no longer working. You will receive a clear next step.
Discuss your redesign ↗